Pacific Resort Marketing provide
a number of tools to attract
travelers internationally
including search engine
submission (seo), pay-per-click
(ppc), affiliate programs, email
campaigns, web analytics, link
programs, and banner ads.
Search
engines are a very important
source of quality visitors to
your web site.
Search engine optimization
can improve your ranking in the
search engines, such as Google
and Yahoo. Potential visitors to
your site will go to major
search engines and search using
keywords such as "beach resort
Samoa". There is no point in
having a wonderful web site, and
yet nobody knows it even exists!
We make sure your business can
be found easily. Your site will
be submitted to literally
hundreds of search engines
around the world, every month.
Pay Per Click Search Engine
Placement - this is another
way to ensure you are ranked
near the top in search engine
results. Specific keywords are
very important to maximize its
power. We can set this up for
you and manage the process -
this virtually guarantees a high
ranking for your sponsored link,
and can be extremely effective
if set up and monitored
correctly.
Affiliate Programs -
This program allows you to pay
an affiliate travel organization
a fee to send business from
their site to your site - this
can be a fixed fee per
click-through, a fixed fee per
year, or a percentage of the
booking revenue.
Email campaigns, online
advertising, travel discussion
groups, etc.- these
approaches can be very effective
online marketing techniques to
target particular markets.
We
analyze the web traffic to your
site (for instance, how many
visitors are coming to your site
every day or week, which pages
they visited, which site they
clicked through from (search
engines, other travel sites,
etc.). We don't just analyze the
statistics or provide you with
interesting analysis - we
actively use these statistics to
reposition your site and
re-optimize its web presence.
It
is important to increase the
number of hyperlinks to your
site. We identify and arrange
links to you site, which may
involve reciprocal links back to
other sites.
Banner ads can be an effective
medium to attract awareness in
the marketplace, and a click
through to your site.
